Guidance for Letting Go of an Employee or Contractor
When you dreamed of starting a business, you imagined building a productive growing organization that gelled together like a family. You may not have considered the day you must let one of your team members go. Intoo reports that many Americans have been let go from a job at least once. Laying off an employee or contractor is a responsibility all good leaders must make to help a business thrive. Identify the Problem and Search for Alternatives A person who continually misses performance metrics or
Time for a Change: Tips to Strengthen and Rejuvenate Your Business
When you own a business, it's important to regularly assess your company for financial and operational weaknesses. Why? Because if left unchecked, these weaknesses can jeopardize the future of your business. The good news is that there are steps you can take to identify and resolve these weaknesses before they cause irreparable damage. Look for Inefficiencies If your company's operations are inefficient, it's likely costing you time and money. One way to streamline operations is to
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How Small Business Owners Can Get (and Keep) the Attention of Busy Consumers in Cape Ann
As a small business owner in Cape Ann, you know that it takes more than a great product or service to be successful. You also need to find ways to get the attention of busy consumers and turn them into loyal customers. Luckily, there are a few key strategies you can use to make this happen. Keep reading to learn more.Come Up with a Marketing Strategy One of the most important things you can do to turn busy consumers into loyal customers is to include a marketing strategy in your business plan. This will
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Becoming an Entrepreneur in the Post-Pandemic World: A Brief Guide
The hullabaloo from the pandemic is finally dying down and the world is breathing a sigh of relief. The post-pandemic recovery is in full swing, reports Adweek, with consumers feeling more optimistic and willing to loosen their purse strings. This means now is a great time to launch a new business: You could potentially make it big riding on the post-pandemic feel-good recovery wave. Here is what budding entrepreneurs should know about starting a business in these conditions. Get a handle on
