Seminar: Content Marketing 101
Date and Time
Wednesday Jun 14, 2017
7:30 AM - 9:00 AM EDT
June 14, 2017
7:30 A.M. registration and coffee
8:00 A.M. seminar start
9:00 A.M. seminar end
Location
Cape Ann Chamber of Commerce conference room
33 Commercial Street
Gloucester, MA
Website
Contact Information
Kerry McKenna 978-283-1601
Send Email
Description
There is a $20 fee to attend this seminar.
Content Marketing 101: Creating Great Content that Converts
Ignored… or engaged? Is your email marketing working—or NOT working—to capture the attention and interest of your audience? What you say, and the way you say it determines how you will attract, engage and be “share worthy” to your audience.
Join Jeannine O’Neil of JO Social Branding to transform your email marketing into a powerhouse marketing tool.
Jeannine will teach you timesaving tips, tactics and techniques that will help you create and find content and make your campaigns succeed. Then she will take you into a deep dive into the mechanics of truly effective subject lines to get your emails opened and read.
She’ll cover:
- The three keys that make or break your subject line;
- What works in capturing your readers’ attention; and
- Length, brand, urgency and offers – how to make them work for your subject lines.
