BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//ChamberMaster//Event Calendar 2.0//EN
METHOD:PUBLISH
X-PUBLISHED-TTL:P3D
REFRESH-INTERVAL:P3D
CALSCALE:GREGORIAN
BEGIN:VEVENT
DTSTART:20260106T133000Z
DTEND:20260106T153000Z
X-MICROSOFT-CDO-ALLDAYEVENT:FALSE
SUMMARY:Start Up Tuesday - Your Personal Brand: Your Most Valuable Asset
DESCRIPTION:This workshop is designed for startup businesses seeking to build a strong\, authentic brand from the ground up. Participants will learn how to apply the Entrepreneur's Edge Trust\, Differentiation\, and Premium Pricing-to craft a compelling branding statement and harness the Power of Story to connect with their audience. \n\nThe session also covers the 3 C's of Content-Create\, Curate\, and Converse-with practical guidance on building and optimizing your digital hub\, including Linkedln and other key platforms. Finally\, participants will learn how to monitor and close their Brand Gap to ensure their brand promise aligns with customer perception. \n\n\n\nMichael Thompson\; Certified Score Mentor \n\n\n\nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).
X-ALT-DESC;FMTTYPE=text/html:This workshop is designed for startup businesses seeking to build a strong\, authentic brand from the ground up. Participants will learn how to apply the Entrepreneur&#39\;s Edge&shy\;Trust\, Differentiation\, and Premium Pricing-to craft a compelling branding statement and harness the Power of Story to connect with their audience.&nbsp\;<br />\nThe session also covers the 3 C&#39\;s of Content-Create\, Curate\, and Converse-with practical guidance on building and optimizing your digital hub\, including Linkedln and other key platforms. Finally\, participants will learn how to monitor and close their Brand Gap to ensure their brand promise aligns with customer perception.&nbsp\;<br />\n<br />\nMichael Thompson\; Certified Score Mentor&nbsp\;<br />\n<br />\nThis informative workshop is offered at no cost and is being sponsored in partnership with the North Shore Alliance for Economic Development and the Massachusetts Office of Business Development (MOBD).&nbsp\;
LOCATION:Enterprise Center at Salem State University
UID:e.2981.45815
SEQUENCE:3
DTSTAMP:20260405T093417Z
URL:https://business.capeannchamber.com/events/details/start-up-tuesday-your-personal-brand-your-most-valuable-asset-45815
END:VEVENT

END:VCALENDAR
