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DTSTART:20241015T210000Z
DTEND:20241015T220000Z
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SUMMARY:Branding Your Own Creative Arts Business
DESCRIPTION:A Three-Part Marketing Series presented by The Sawyer Free Library\n\n\n\nPart 1: Hobby to Side Hustle\n\nTuesday\, September 17\, 5 PM - 6 PM\nAre you curious about shifting your creative hobby to an income-generating venture? Could you use marketing support but you're not sure where to start? Planning tools and resources will be provided to help you clarify your needs and goals as you begin to brand your own creative arts business.\n\nThis is the first of a three-part series entitled "Branding Your Own Creative Arts Business: A Three-Part Marketing and Communications Series" led by Leah Hancock\, owner and founder of Placid Marketing with over 15 years of experience in integrated and online marketing communications.\n\n\n\nPart 2:  Identifying Your Ideal Client\n\nTuesday\, October 15\, 5 PM - 6 PM\n\nLearning to market your own creative arts business involves developing a vision of the audience you are looking to reach. How do you determine your target market? Who are you selling to? Simplify your success by learning what questions to ask to identify your market and determine which channels to use to reach them.\n\nThis is the second of a three-part series entitled "Branding Your Own Creative Arts Business: A Three-Part Marketing and Communications Series" led by Leah Hancock\, owner and founder of Placid Marketing with over 15 years of experience in integrated and online marketing communications.\n\n\n\nPart 3: Creating a Marketing Plan\n\nTuesday\, November 12\, 5 PM - 6 PM\n\nNot all marketing plans are equal. This session will focus on creating a marketing plan that's attainable and specific to you and your customers\, helping you work toward sustainable action and growth to launch your creative arts business and/or take it to the next level!\n\nThis is the third of a three-part series entitled "Branding Your Own Creative Arts Business: A Three-Part Marketing and Communications Series" led by Leah Hancock\, owner and founder of Placid Marketing with over 15 years of experience in integrated and online marketing communications.
X-ALT-DESC;FMTTYPE=text/html:<span style="font-size:16px\;"><strong>A Three-Part Marketing Series presented by The Sawyer Free Library</strong></span><br />\n<br />\n<strong><span style="color:#A52A2A\;"><span style="font-size:14px\;">Part 1:&nbsp\;<em>Hobby to Side Hustle</em></span></span></strong><br />\n<strong>Tuesday\, September 17\, 5 PM - 6 PM</strong>\n<p style="margin: 0px 0px 1em\; padding: 0px\; box-sizing: border-box\; line-height: 1.5\; color: rgb(0\, 0\, 0)\; font-family: georgia\; font-size: 16px\;"><span style="font-family:arial\;"><span style="font-size:12px\;">Are you curious about shifting your creative hobby to an income-generating venture? Could you use marketing support but you&#39\;re not sure where to start? Planning tools and resources will be provided to help you clarify your needs and goals as you begin to brand your own creative arts business.</span></span></p>\n\n<p style="margin: 0px 0px 1em\; padding: 0px\; box-sizing: border-box\; line-height: 1.5\; color: rgb(0\, 0\, 0)\; font-family: georgia\; font-size: 16px\;"><span style="font-size:12px\;"><span style="font-family:arial\;">This is the first of a three-part series entitled &quot\;Branding Your Own Creative Arts Business: A Three-Part Marketing and Communications Series&quot\; led by Leah Hancock\, owner and founder of Placid Marketing with over 15 years of experience in integrated and online marketing communications.</span><br />\n<br />\n<span style="font-size:14px\;"><span style="font-family:arial\;"><span style="color:#A52A2A\;"><strong>Part 2:&nbsp\;<em> Identifying Your Ideal Client</em></strong></span></span></span><br />\n<span style="font-family:arial\;"><strong>Tuesday\, October 15\, 5 PM - 6 PM</strong></span></span><br />\n<span style="font-size:12px\;"><span style="font-family:arial\;">Learning to market your own creative arts business involves developing a vision of the audience you are looking to reach. How do you determine your target market? Who are you selling to? Simplify your success by learning what questions to ask to identify your market and determine which channels to use to reach them.</span></span></p>\n\n<p style="margin: 0px 0px 1em\; padding: 0px\; box-sizing: border-box\; line-height: 1.5\; color: rgb(0\, 0\, 0)\; font-family: georgia\; font-size: 16px\;"><span style="font-size:12px\;"><span style="font-family:arial\;">This is the second of a three-part series entitled &quot\;Branding Your Own Creative Arts Business: A Three-Part Marketing and Communications Series&quot\; led by Leah Hancock\, owner and founder of Placid Marketing with over 15 years of experience in integrated and online marketing communications.</span></span><br />\n<br />\n<span style="color:#A52A2A\;"><strong><span style="font-family:arial\;"><span style="font-size:14px\;">Part 3: C<em>reating a Marketing Plan</em></span></span></strong></span><br />\n<span style="font-family:arial\;"><span style="font-size:12px\;"><strong>Tuesday\, November 12\, 5 PM - 6 PM</strong></span></span><br />\n<span style="font-size:12px\;"><span style="font-family:arial\;">Not all marketing plans are equal. This session will focus on creating a marketing plan that&#39\;s attainable and specific to you and your customers\, helping you work toward sustainable action and growth to launch your creative arts business and/or take it to the next level!</span></span></p>\n\n<p style="margin: 0px 0px 1em\; padding: 0px\; box-sizing: border-box\; line-height: 1.5\; color: rgb(0\, 0\, 0)\; font-family: georgia\; font-size: 16px\;"><span style="font-size:12px\;"><span style="font-family:arial\;">This is the third of a three-part series entitled &quot\;Branding Your Own Creative Arts Business: A Three-Part Marketing and Communications Series&quot\; led by Leah Hancock\, owner and founder of Placid Marketing with over 15 years of experience in integrated and online marketing communications.</span></span></p>\n\n<p style="margin: 0px 0px 1em\; padding: 0px\; box-sizing: border-box\; line-height: 1.5\; color: rgb(0\, 0\, 0)\; font-family: georgia\; font-size: 16px\;">&nbsp\;</p>\n\n<p style="margin: 0px 0px 1em\; padding: 0px\; box-sizing: border-box\; line-height: 1.5\; color: rgb(0\, 0\, 0)\; font-family: georgia\; font-size: 16px\;">&nbsp\;</p>\n
LOCATION:Main Floor\, Sawyer Free Library\, 21 Main Street\, Gloucester\, MA 01930
UID:e.2981.33058
SEQUENCE:3
DTSTAMP:20260417T102149Z
URL:https://business.capeannchamber.com/events/details/branding-your-own-creative-arts-business-10-17-2024-33058
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